Author

Alok Agarwal

I help businesses win in the age of digital, AI, and empowered consumers by blending deep consumer insight with technology-driven growth. With over two decades of leadership experience across FMCG and Building Materials, I bring the agility of startups along with the discipline of global multinationals such as Unilever, GSK, Sara Lee, and eBay. Currently, as the Chief Marketing Officer (All India) and Chief Sales Officer (West) at Orientbell Tiles, I lead brand strategy, digital transformation, and revenue growth. Some key outcomes include: # Establishing Orientbell Tiles as an industry tech thought-leader, making tile shopping easier for consumers and trade partners # Leading digital transformation and building a D2C engine that drives secondary offtake # Scaling a B2B tech ecosystem (InstaLook, OBL Connect) to empower 1,000+ channel partners # Growing high-value categories like vitrified tiles from low double digits to a significant share of revenue Earlier in my career, I worked on iconic brands such as Horlicks, Sensodyne, Ambipur, Kiwi, and Eno, driving growth across Asia-Pacific through digital marketing, consumer insights, and analytics. I have led diverse, multi-cultural teams, built high-performance talent, and unlocked value in complex business environments. I am always open to exchanging ideas with teams looking to deepen consumer focus, leverage digital and AI, and unlock sustainable growth

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